SEO

The Wright Brothers’ Kites: Why the Bacon Number Calculator is the Key to the Future of Google

Google’s Bacon Number Calculator has drawn a lot of laughs and sneers, but the last laugh will be Google’s, or whoever gets this technology correct. True, the BNC is a funny and mostly useless toy. I also think it’s the harbinger of the biggest change in the organization of human knowledge since the invention of writing. The BCN is small. The concept is monumental.

Mega Menus and SEO Concerns and Solutions (Mega Menus Part 2)

Search engines have made a lot of progress in terms of figuring out what your page is about, but large numbers of navigation links muddy the signal you send to the search engines, both about your page and about the rest of your site. There are lots of possible solutions, but the real solution is getting the information architecture right.